Demi Lovato Teams With Bellesa for Vibrator Giveaway

LOS ANGELES—Following the launch of the Demi Wand last month in partnership with sex tech company Bellesa, singer Demi Lovato is spearheading a giveaway with the company dubbed "Demi's Naughty List," through which entrants will receive free vibrators, gift cards and more throughout the month of December. Using the hashtag #DemiClaus, Lovato announced the giveaway on Instagram Saturday, inviting followers to sign up for a chance to win one of thousands of prizes at DemiClaus.com. In a statement last month following the Demi Wand launch, Lovato said, "There is nothing more empowering than taking your pleasure into your own hands. We have spent far too long pretending we are not sexual beings—it's time for us to put this stigma to rest. We are all deserving of pleasure. We are all deserving of orgasms." "It's been a rough 2021 for so many. We wanted to spread some joy this holidays season," Bellesa CEO Michelle Shnaidman said. "Last year, we gave away over $3M in prizes. This year, we're doing it even bigger. We're running an interactive map this year, showcasing where in the world all of the different sign ups are coming from." So far, Demi's Naughty List has received over 400,000 signups from around the world. For more information, visit demiclaus.com. For more on the Demi Wand, visit demiwand.com.