EDC Wholesale Changes Name to ONE-DC

VEENDAAM, The Netherlands—Holland-based wholesaler EDC Wholesale has changed its name to ONE-DC, with the change effective as of March 1, 2021. The change was approved shortly after EDC had announced the creation of the company's strategic partnership with Eropartner. According to EDC, the plans were already in place to change the name, but the launch was postponed due to the COVID-19 pandemic. “We planned to launch the new name during the eroFame Trade Convention last October, but when the show got canceled, we decided to postpone the launch," explained Eric Idema, CEO of ONE-DC. "By now, we are not sure if this year’s show will happen, so we decided to go ahead and launch the new name. We are ready for a new identity, even though we will remain the same company, with the same values. We felt like we have outgrown the name EDC Wholesale as it doesn’t cover everything we do. We have become so much more than a wholesaler.” With its international expansion, the company stated that the name ONE-DC fits the company's overseas ambitions, as the name is pronounced similar in every country in the world, while EDC Wholesale has many different ways to be pronounced. “We were looking for a simple name, that sticks easily and that still links to our activities. With this name we are ready for the future; it all comes together as one. ONE-DC sounds similar to EDC, so we hope that this will make it easy for everyone to adopt the new name,” said Idema. Along with the new name, the company also launched a new and modernized platform. “We are extremely proud to have launched our new platform,” commented Lennard Honebecke, head of sales at ONE-DC. “Although it’s not 100 percent ready, behind the scenes we will continue to improve and finalize the details. But customers can already benefit from a platform that is modernized and updated. The new platform offers a solid base for future development with further improvements and an optimized user experience, offering content and training which will reinforce the strategy of ONE-DC towards its customers." Retail customers can now go to ONE-DC.com or contact [email protected].