Trans Star Mandy Mitchell Is New Brand Ambassador For iWantEmpire

LOS ANGELES—In a move designed to expand its lifestyle brand into the trans market, iWantEmpire has signed acclaimed trans performer Mandy Mitchell as a brand ambassador and consultant. “Mandy Mitchell brings an incredible presence. She is beautiful, smart, and professional, which are the exact qualities we look for in our partners. I am proud to have her on the iWantEmpire team,” said Jay Phillips, Vice President of iWantEmpire. “Mandy’s unique experience and strong connection to the trans community will give us a powerful brand ambassador and a creative visionary to help us grow our brand in this segment.” As a brand ambassador and consultant, Mitchell will assist the iWantEmpire management team in developing content and marketing strategies as well as provide an overall fresh perspective to ensure that trans community values are respected and celebrated. In addition to her business contributions, Mandy will share the iWantEmpire lifestyle and brand through personal appearances, marketing campaigns, promotions, and special events. Having arrived in the adult industry in 2007, Mitchell has been a sought-after performer thanks to her acclaimed performances in a number of adult videos focusing on fetish, BDSM, and trans-lesbian content. Her website, Mandy-Mitchell.com earned the award for Best Solo Site of the Year at the Transgender Erotica Awards, or TEAs, two years in a row, making her one of the most recognized and demanded stars, and role models in the industry. “iWantEmpire has an incredible team with an exciting and supportive vision for the trans community,” Mitchell said. “I am grateful and honored to be a part of their brand, to be sharing my own unique vision with them and reveling in the excitement that is yet to come!” The iWantEmpire brand operates a number of adult sites, including the leading amateur, fetish, and porn star clip site, iWantClips which offers a truly elite experience. Its other sites are iWantCustomClips, which offers users the ability to direct their ultimate fantasy by choosing the model, the outfit, scenario, and more, along with the new mobile chat service, iWantPhone. For more on Mandy Mitchell, follow her on Twitter at @strangerswmandy. iWantEmpire is at iWantEmpire.com.