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August 23, 2016

Rob Reimer Returns to Channel 1 Releasing as CMO

LOS ANGELES—Channel 1 Releasing, a global leader in the gay adult industry which distributes pleasure toys and adult videos and operates a successful retail store in Los Angeles, announced today that former C1R Marketing Manager Rob Reimer will return to the company in the role of chief marketing officer, effective immediately. Reimer will oversee the product development and sales of new and existing novelty brands such as Rascal and Boneyard.  In addition, he will also oversee the company’s marketing activities, distribution channel management, and branding efforts. "Rob began working for Channel 1 back in 2002 when we were a brand-new company" said Rob Novinger, CEOand co-founder. "Since then, he spread his wings and made a name for himself at a number of successful corporations. We look forward to welcoming Rob back to begin this next chapter of his career at a heightened role as chief marketing officer. He will be a tremendous asset to our company, and we are proud to add him to our executive team." Reimer started his career working for Channel 1 Releasing as a marketing manager.  He went on to work as marketing manager and global events producer at Manhunt, and then served as vice president of marketing and sales at Perfect Fit Brand. During that time, he also attended Johnson & Wales University in Miami as an honors student. In his new role as CMO, Reimer will work with Channel 1 Releasing on its novelty business models, product development and growth, seeking to increase overall profitability. He will also assist with marketing, advertising and branding. Reimer will also be serving as the brand ambassador, traveling extensively to conduct product training and attend trade shows. "It’s extremely exciting to be back at the place where it all began. I look forward to bringing my broader range of experience back to Channel 1 Releasing,” Reimer said. "I'm looking forward to get going and make an immediate impact for the company."

 
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