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July 27, 2016

RedTube to Launch Adults-Only Gentlemen's Lifestyle Magazine

LOS ANGELES—For every action there is an equal and opposite reaction. That's just as true in pop culture as it is in physics. Following Playboy's recent decision to eschew nudity, adult video sharing website RedTube has announced plans to launch RedTube Magazine, a men's general lifestyle monthly with a photo-heavy emphasis on explicit sexual content. In a release just sent out this morning, RedTube announced the creation of a new division to work on the magazine, reaching out to advertisers and content creators. With positive initial feedback, the company indicated, it hopes to launch with print and digital distribution in time for the holidays. RedTube Magazine aims to connect its site's built-in consumer fan base to harder-edged content with a lifestyle journal that covers "art, culture, tech, vice, politics, media and celebrity while uncovering adult's most beautiful women." "Working on the new magazine has been a thoroughly rewarding experience, and we have taken great steps to create articles and pictorials that speak to the quality of what our RedTube customers have come to expect from us," said Alex Taylor, VP of marketing for RedTube, which is owned by MindGeek. The new publication, which will have a digital counterpart, aims "to build a bridge between the gentlemen's periodicals of the pre-internet heyday and the multi-platform 24/7 online news cycle buzz cultivated exclusively for a sophisticated audience that appreciates a healthy dose of sex." "RedTube Magazine will continue in the same vein of classic men's adult magazines so many of us grew up with, yet with a distinct focus towards the trends that drive us in contemporary America today," said Taylor. "RedTube has been a leader in the adult industry for ten years, which makes the brand an excellent authority on what men enjoy." One mainstream site has already taken notice of the news. Engadget.com posted an amusing take under the headline "RedTube, which helped kill porn mags, launches a porn mag." For more, go to Blog.RedTube.com.

 
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