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March 02, 2016

Verotel Distributes VR Headsets To Adult Entertainment Consumers

SITGES, SPAIN—Verotel, the payment facilitator based in Amsterdam, Netherlands, announced today during the European Summit in Sitges, Spain, that it will start distributing Virtual Reality cardboard headsets to customers of its merchants who offer VR content. The Verotel cardboard headsets can be used in conjunction with a smart phone to view recorded or live VR content. Since these headsets are neutrally branded and shipped in discreet packaging, they allow a larger audience access to adult VR content and create a higher revenue stream for the merchants. Since its introduction in 2014, VR Cardboard headsets have found few practical uses because of the classic chicken-or-the-egg problem. The lack of availability of VR headsets has reduced the prospective growth of VR content production. Now that high-resolution smart phones are more widely available, more and more people are able to consume VR content with the help of a simple cardboard box. Increasing the availability of these headsets will boost the VR content production industry. “Virtual Reality content is really happening right now,” said Jason Collins, Senior Business Development Manager at Verotel. “It is more immersive and offers a better experience than traditional video and merchants are able to charge more and attract a wider audience. Until now however, the process of getting those VR headsets to consumers was often discouraging. In order to deliver the cardboard boxes to the consumer’s door, online merchants needed to develop a specific ordering and shipping process or send their visitors to an external website. This dramatically affects conversion and profitability. With Verotel’s seamless integration within the order page, all of its merchants are able to deliver the VR headsets in a non-intrusive way, improving the further demand for VR content.”  The new VR headset distribution service is available from May 17, 2016 for all merchants offering VR content. As an extra incentive, Verotel also invites VR-only merchants to join its VR Pioneer Program and benefit from free cardboard boxes for all of their customers. As a first-day supporter of VR technology, Verotel is betting that the widespread distribution of VR headsets will have a positive effect on the industry as a whole.

 
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