XR Brands Marks Chi Chi LaRue’s Grand Reopening With Kinky XR Dungeon

HUNTINGTON BEACH, Calif.—XR Brands will present an interactive XR Dungeon at the grand reopening of Chi Chi LaRue’s. The famous adult boutique is celebrating its move to a bigger and bolder space on Jan. 9 at 8 p.m. with an all-night event filled with live music, flogging, famous porn stars, and free-flowing champagne. “The XR Dungeon is something special we designed especially for Chi Chi LaRue’s new store and we can’t wait to make its official debut at this weekend’s grand reopening event,” XR Brands Director of Sales & Marketing Rebecca Weinberg said. “This interactive ‘store within a store’ was made with Chi Chi LaRue’s target customers in mind and is the perfect place for a live event featuring all kinds of kinky fun. Now let the fabulous flogging begin!” Deep inside the new Chi Chi LaRue’s sits the XR Dungeon, an interactive and incredibly sexy space where the company’s latest pleasure tools will be on full display. This weekend’s grand reopening gala will feature a live flogging show, an in-person signing with the stars of CockyBoys, and live DJ sets from Chi Chi LaRue herself. XR Brands’ top-selling BDSM tools and devices will take center stage as porn stars Brendan Patrick and Aiden Star dominate with live demos sure to titillate the crowd.   Chi Chi LaRue’s grand reopening event is scheduled Jan. 9 at 8 p.m. at Chi Chi LaRue’s, located at 8861 Santa Monica Blvd. in West Hollywood, Calif. For media inquiries and press passes, contact anne@hoddermedia.com. To view the full XR Brands lineup, please visit XRBrands.com.