Grand Opening Celebration Set For Chi Chi LaRue's

WEST HOLLYWOOD, Calif.—To mark its move to a larger location, Chi Chi LaRue’s has a grand opening celebration slated for Saturday, Jan. 9. Chi Chi LaRue's has expanded to a new 3,000 square-foot location in the center of West Hollywood. The retailer will celebrate with a grand re-opening party on Saturday, Jan. 9, at 8 p.m. This must-see party will be hosted by the legendary Chi Chi LaRue and Store Mistress CoCo LaChine. Enjoy champagne and wine while you take in all the sights of the new store. The massive new store features everything you loved about Chi Chi LaRue's plus some exciting new features. Dare to venture into the dark and dirty XR Dungeon and you'll feel like you've been transported to a legendary European backroom with a huge selection of edgy toys and gear. While exploring the backroom, don't miss the bondage exhibitions presented by XR and check out the new discreet entrance off of the alley behind the store. To make sure you find what you are craving under the sheets, Chi Chi LaRue's has hooked up with some of the largest manufacturers on the planet. You can shop and find full-line collections from your favorite toy lines including Rascal, OxBalls, Perfect Fit and Colt, as well as the new Boneyard Toys, a sexy new brand that features high-end cutting edge designs for men. The line will be on display at the AVN Novelty Expo, Jan. 20-22, at Hard Rock Hotel and Casino Las Vegas at booth 3303.