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April 15, 2013

Sportsheets Marks 20th Anniversary at ILS

HUNTINGTON BEACH, Calif.—Sportsheets employees celebrated the company's two decades of business with friends and colleagues at the International Lingerie Show. With two booths and a special showcase event to kick off the show Sunday night, the Sportsheets team was poised and ready for the flow of inquiries, orders and accolades that came their way each day. Sportsheets invited industry supporters to the Sportsheets Showcase: 20 Years of Being Ahead of the Curve event where team members were equipped with the manufacturer’s best-selling floggers, restraints and strap-on harnesses. Sportsheets CEO and founder Tom Stewart, President Julie Stewart and Customer Product Specialist Emily Silva hosted product demonstration stations while others handed out free gifts and gourmet cupcakes. “It was amazing seeing more than 75 excited people lined up waiting for us to open the doors to the event at 4 p.m.,” Tom Stewart said. “Even more reaffirming was having 350 industry veterans, colleagues and peers visit our ‘House of Sportsheets’ throughout the evening.” “It was such a pleasure to celebrate our 20th anniversary with our customers, friends and colleagues and see how excited everyone was to get strapped into our interactive product demos,” Sportsheets President Julie Stewart said. “Our company history timeline was a huge hit and the best part was seeing everyone’s eyes go wide when they realized where the Sportsheets brand name came from—the Sportsheet Bondage Bed Sheet!” On the show floor product specialists handled a steady flow of foot traffic and wrote record orders for its award-winning Sex & Mischief and Sportsheets Premium collections. The manufacturer recently set a new gold standard for product packaging innovation and highlighted the new look with three dynamic booths, eye-catching displays and a brand new catalog available to all attendees. “We’d like to personally thank all of our friends and supporters who’ve helped us reach this 20-year milestone,” Tom Stewart said. “We had a wonderful turnout and look forward to continuing the celebration all year long with product specials, debuts and the best customer service!” The International Lingerie Show took place April 8-10 at the Rio Hotel & Casino in Las Vegas. For more information about Sportsheets, visit Sportsheets.com.

 
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