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March 27, 2013

Entrenue Accepting Pre-orders of Official Fifty Shades of Grey Pleasure Collection

PHOENIX—Entrenue is proud to accept pre-orders of the official Fifty Shades of Grey pleasure collection, the only line of intimate accessories licensed by the best-selling erotic series. Approved by author E.L. James, this line of sex toys inspired by the pages of Fifty Shades of Grey will hit the U.S. retail market next month and Entrenue encourages retailers to order now and secure stock of what’s anticipated to be the year’s most popular sex toy release. The Fifty Shades of Grey collection includes mini vibes, vibrating rings, kegel balls, anal beads and a variety of blindfolds, floggers and BDSM accessories similar to those used by the main characters in the renowned erotic trilogy. Each set comes with a matching satin storage bag and instruction booklet and packaged in compact boxes featuring the same sleek styling of the books’ signature sexy covers. “This is the only official product line licensed by Fifty Shades of Grey and features a full assortment of sex toy basics and more advanced intimate products for men, women and couples who find inspiration in the books,” Entrenue President Joe Casella said. “These products are well-crafted by the creative minds at Lovehoney with a reasonable price point and will attract an entirely new kind of consumer to adult stores. It’s a sex toy line that shoppers will certainly ask for by name!” The Fifty Shades of Grey pleasure collection features 20 SKUs that range from bullet vibes to riding crops and nipple clamps. The line also features all-in-one kits for shoppers looking to take home one convenient set of accessories. “Bringing the Fifty Shades of Grey collection to Entrenue was a logical first step in the development process because we respect Joe’s feedback as a master distributor,” Lovehoney’s Dean Elliott said. “Entrenue has stood behind our brands and has provided valuable feedback and guidance since the beginning, and Joe and his team have a special understanding of this market. Having Entrenue's support is imperative to an adult product's success and we're so pleased to be working with their team to bring Fifty Shades of Grey to the U.S. adult market!" Fifty Shades of Grey is billed as the fastest-selling book of all time with more than 70 million copies sold worldwide in 61 languages. Since the series’ debut popularity of handcuffs, blindfolds, kegel balls and other adult products soared by 200 percent, 300 percent and even 1400 percent and inspired a brand new way for couples to express their sexuality. Pre-order today and turn shoppers’ fantasies into reality with the Fifty Shades of Grey collection! Please call (800) 368-7268, email info@entrenue.com or visit Entrenue.com for more information.

 
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