Gamma Entertainment Adds New Sales Coordinator for LiveBucks

MONTREAL—LiveBucks.com, the webcam affiliate division of industry leader Gamma Entertainment, has made a new addition to its dynamic sales team. Darrin Michaels has joined as sales coordinator, and he will be focused on affiliate relations for LiveBucks, including its model referral program for HomeCams.com. Michaels, a Montreal native, brings in more than 10 years of experience in e-commerce as the owner of a successful online e-tailer. Michaels had an idea back in 1999 to start selling minidiscs, so together with an old friend, he started the company from the ground up. Eventually they expanded and carried a full line of quality electronics with a focus on musical gear media. As an owner, he wore many hats but funneled most of his efforts into building profitable business relationships. "I'm thrilled that Darrin joined the Gamma Entertainment family to work on HomeCams.com," said Guillaume Boisvert, director of live products at Gamma. "He has a ton of unique experience and know-how from owning and operating his own e-commerce mainstream business over the last few years." A graduate of Concordia University in Montreal with a degree in economics, Michaels has been tasked with developing new and maximizing existing relationships with LiveBucks affiliates, building sales and marketing campaigns, and pursuing opportunities for account growth and new business. "I am very excited about this great opportunity at a company with such a great reputation," Michaels said. "I am looking forward to upholding this great image and bringing the program to the next level!" Livebucks.com has been nominated as Live Cam Affiliate Program of the Year in 2011 and 2012 by several industry publications and promotes a pay-per-join and revshare programs. For more details, contact darrin@livebucks.com.