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July 06, 2012

EdenFantasys Celebrates 10th Anniversary

ATLANTA—This July, online retailer EdenFantasys.com marks its 10th anniversary by launching a month of celebratory activities. Fred Petrenko founded the company in July 2002, and it has since exploded in the sexual wellness industry as a major online retailer and social hub of information, sex positivity and personal empowerment. What sets Eden apart is its thriving social community, consumer product review program, and an extensive catalog featuring an unprecedented amount of product data. Launched in 2004, the EdenCommunity offers users a number of ways to connect to each other, the company and the industry. By June 2012, the growing number of members generated more than 50,000 detailed product reviews and 1 million forum posts, establishing the powerful social force behind the EdenFantasys community. These achievements have positively impacted the bottom line, helping the company reach more than $11 million in sales for 2011. This year, the company is seeing an even stronger growth rate. “Even though our numbers are modest by any standard, I feel that our advances validate the strategic choices we made at the start of our business: honesty and transparency, high service levels and focus,” Petrenko said. As part of the 10 Sexy Years anniversary celebration, the company launches a month of activities, promotions, parties, and fun across the site. The major event—the Eden Community Reunion Part—will be held Thursday, July 26. Past, present and new members of the EdenCommunity are invited to join the fun as Eden staffers lead a number of interactive activities, and offer luxury prizes from leading manufacturers, such as LELO, Jopen, Fun Factory, Doc Johnson and Je Joue.   Beginning July 11, company will be hosting an on-site interview with Fred Petrenko, where everyone is welcome to ask their questions directly onEden’s open interview platform. EdenFantasys would like to thank everyone who has been with the company all these years, and who helped them to find their niche. For more information, visit EdenFantasys.com.

 
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