Ackrell Capital Advises Mobsmith on Acquisition by The Rubicon Project

SAN FRANCISCO—Ackrell Capital has announce that Mobsmith, a leading turnkey mobile ad-serving platform, has been acquired by the Rubicon Project, a digital advertising technology company focused on the comScore 500. Ackrell Capital acted as exclusive financial advisor to Mobsmith in this transaction.  Mobsmith is a turnkey mobile ad-serving platform for agencies, ad networks and premium mobile publishers across the mobile web and iOS, Android, BlackBerry, and Windows Phone 7 mobile applications. The Rubicon Project is an online advertising technology company helping publishers maximize ad revenue through real-time trading technology. The combination of Mobsmith's leading mobile solution with Rubicon Project's real-time trading platform will provide publishers and ad buyers with a single platform and marketplace for buying and selling of both display and mobile ad inventory. For more information, visit here.