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April 11, 2012

Bodywand Lands UK Distribution Deal

BRISTOL, Pa.—The Bodywand family of personal massagers is heading across the pond. UK-based Planet Earth Logistics has inked a deal to distribute Xgen’s successful line of wands. As the brand grows in popularity, so does the need to expand the supply chain outside theU.S. “Between word of mouth, advertising campaigns and trade shows, the Bodywand line is seeing exponential growth,” explained Xgen VP Andy Green. “Securing international fulfillment was crucial, and we couldn’t be happier to be partnered with Planet Earth Logistics. They have established themselves as a leader in theUKadult market, and I’m certain they will expertly represent Bodywand.” “Bodywand has definitely become an established fixture in the adult market,” said Louise Boote, managing partner at Planet Earth Logistics. “Combining its high quality construction, size and style options, and crossover appeal, this is a brand our customers will absolutely love.” The Bodywand line currently consists of the Original plug-in model, two rechargeable models, and four mini-massagers. Xgen promises to reveal some big news about the line very soon.  “We’ve got some great things on the horizon—stay tuned!” Green added.  Xgen Products distributes the Bodywand line of personal massagers.  Interested retailers should visit XgenProducts.com or call (877) 450-9436.  UKretailers can contact Planet Earth Logistics at sales@planetearthwholesale.com, by phone at +44 (0) 1924 333 320, or via their website, PlanetEarthWholesale.com.

 
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