Synergy Erotic Unveils 2011 Catalog With Brand New Focus

SAN FRANCISCO—Adult toy manufacturer Synergy Erotic has debuted its 2011 catalog featuring almost twice the number of quality vibrators, dongs, sleeves and sexcessories as 2009’s, highlighting Synergy’s steady and consistent growth within the adult retail sector. Most notable about the new catalog, aside from its 83-item-strong lineup, is Synergy Erotic’s focus on its corporate identity, giving the retail marketplace a collection of sex toys with a unified appearance. Not only does this promote brand recognition among shoppers but also an easier way for retailers to display and market Synergy products as full lines rather than separate items. “We listened to our customers and developed a streamlined look for Synergy’s inventory through its packaging and shelf appeal,” Synergy Erotic CEO Bob Wolf said. “We are most proud of the development and release of our new packaging design, a style that will be used on every Synergy product form this point forward.” Moving on from traditional clamshells, Synergy Erotic packaging now features a distinctive ovoid shape that offers full few of the item inside, moving on from traditional clamshells. The sturdy packaging hangs strong from any slat wall and, as with all Synergy items, are sized to cleanly fit the customary three-inch slat-wall units common throughout adult brick-and-mortar stores. The new catalog’s substantial growth further propels Synergy into the adult retail space with better product awareness and the opportunity to appeal and market to a broader customer demographic. “The 2011 catalog clearly illustrates the growth of Synergy Erotic in many different terms other than just sheer volume of product,” Wolf said. “It’s been a wonderful growth process and the Synergy team looks forward to making further milestones this year.” Synergy Erotic is an adult product manufacturer that combines proven marketing principles, aggressive price points, and superior quality to create an exceptional line of products no distributor or retailer should be without. Synergy Erotic provides the new, exciting and cost-effective products the adult market needs with attractive and effective packaging that attracts the eye and closes the sale. For more information about Evolution and Synergy Erotic, visit SynergyErotic.com.