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April 09, 2019

Calvista Secures Exclusive Distribution Rights to EROS Products

Top-selling brand EROS Lubricants has entered into a partnership with Calvista to be the exclusive distributor for its premium lubrications and intimate care products in Australia and New Zealand. EROS Bodyglide, Lylou and Megasilk brands are among the world’s leading premium lubricants and intimate care products. EROS Lubricants are made in Germany and its products are now sold in more than 45 countries worldwide. Eva Siebert, head of International Sales for EROS, commented, “We are pleased to announce Calvista as the exclusive distributor of our premium products and look forward to growing our brand in Australia and New Zealand. Calvista has the largest customer reach, the best service and marketing of brands in the region." The EROS range was unveiled at Adultex 2019, and the brand and quality products were well received and supported by all retail partners who attended.  “We anticipate an exciting future for EROS in Australia. Many of our valued customers remember EROS Bodyglide and we foresee immediate uptake of the range across both retail and online. Retailers can expect to receive marketing support and creative POS material in-store and online. EROS stands for uncompromised quality, not only in their products, but the way they do business,” said Roger Sheldon-Collins, General Manager of Calvista, “We are extremely excited with this exclusive partnership, as the new arrangement will drive growth for the lubrication market in Australia and New Zealand." Megasol first launched solar cosmetics (sun tan protection) in 1987, and in 1994, Megasol created the world’s first silicone-base lubricant, EROS Bodyglide. It then went on to build its own production facility in Föhren Industrial Park, Germany in 1997. Retailers interested in becoming an authorized EROS reseller can contact Calvista at [email protected] or call 1800 012 221.

 
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