Clothing Brand Skim Milk Promos New Line With Porn Scene 'Pipes'

LOS ANGELES—Clothing brand Skim Milk has taken an unorthodox approach to promoting its new collection “Cruel Intentions”—the Los Angeles-based company shot a hardcore sex scene titled "Pipes" that incorporates items from the line and is now available for viewing on Pornhub.com.  The collection encompasses a mix of tanks, jerseys, skull caps and accessories emblazoned with various sardonic graphics. In "Pipes," the actors—fashion personality Jackie Potter, model Drugstarcowgrl and Skim Milk creative director Josh Scholl—don a number of pieces from the collection as they play out a scenario in which Scholl comes to girlfriend Potter's apartment to fix her broken sink, bringing his visiting stepsister along with him, only for her to seduce Potter, leading to a fully explicit lesbian romp between them on the kitchen counter while Scholl is obliviously toiling under the sink. "We did something iconic," Scholl said of the video. "This is the first time a look book has been a full-on porno." Photos of the collection were taken by Angus Scratch Green, and musician Evanora Unlimited is one of the models displaying the line on the company's website. Cruel Intentions items can be purchased in stores like American Rag and directly from Skim Milk at drinkthismilk.com.