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July 30, 2015

TrafficHaus Reports Traffic Surge After Google’s Panda 4.2 Update

SAN DIEGO, Calif.—TrafficHaus has reported positive results following Google’s recent Panda 4.2 update, 10 months after the Internet got hit hard with an update that sent traffic numbers plummeting. In the week since the update, TrafficHaus already has seen positive effects with traffic numbers improving for most of its adult industry publishers and is prepared to guide clients toward greater compatibility to ensure publishers’ sites stay at the top of search rankings. “We’re happy to see that the new Panda update has been beneficial to our publishers’ business, and while it will be a slow roll-out—Google estimates several months before seeing noticeable results—we’re confident that the impact will remain positive,” TrafficHaus Sales Director Jake Gonzalez said. Google’s Panda 4.1 algorithm update was a disaster for many adult sites; the hardest hit were sites deemed “thin” without much written content or those populated mostly with images and advertising as their bulk content. And adult publishers were among those experiencing significantly dropped rankings and steadily declining traffic numbers. “The key to keeping up with these evolving algorithms is to make sure sites are mobile-optimized and comprehensive in their content,” Gonzalez said. “‘High-quality’ sites survive updates like this, and TrafficHaus is here to help clients stay on top of their game.” Publishers looking for resources, information and guidance on ensuring that they are primed for Google’s ongoing updates are encouraged to contact TrafficHaus today. The company’s  team of experts is available to help prepare for new business opportunities while keeping clients in line with all policy changes and requirements that may otherwise fall through the cracks. For more information, please contact sales@traffichaus.com or your preferred representative directly.

 
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