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March 31, 2015

JOPEN Seeing Rising Demand for Vanity Vr1 Kegel Exerciser

LOS ANGELES—JOPEN, a familiar name in high-end pleasure products, reports increasing demand for its Vr1 Kegel exerciser from the Vanity Collection. Interest has increased in recent months due to modernization of the Vanity packaging, conversion to USB rechargeable technology, and the growing popularity of Kegel exercisers in the marketplace. The Vr1 is also featured in the April issue of Redbook magazine. Susan Colvin, president and CEO of JOPEN, said, "The Vr1 is an amazing product that people instantly fall in love with once they see how diverse it is. As a Kegel exerciser, it vibrates as it's squeezed—this tells the user that she's doing it right! The user can also lock the vibration and use Vr1 as a bullet vibe. Since we gave the Vanity Collection a makeover, and because of increased consumer demand for Kegel products, the Vr1 has enjoyed a huge spike in sales. It's even featured in the latest issue of Redbook magazine!" On the retail level, interest in Kegel products is on the rise. Additionally, stores that host in-store trainings report dramatic increases in sales. Explained Robin Stewart, brand manager for JOPEN, "I visit stores all the time and show them the incredible benefits to the Vr1. It fills a void in the market because, not only does it add vibration to the user's Kegel exercise routine, but it is very sensitive and easy to control. Women love this unique, one-of-a-kind toy!" The Vanity Vr1 is part of JOPEN's best-selling Vanity range. The packaging doubles as a keepsake box with an easy-snap magnetic closure. Additionally, Vanity charging cords—with the exception of the based items—were converted to USB late last year. This means it's easy and convenient to power up the product anywhere in the world. The USB cords are included with USB-charging Vanity items. JOPEN also offers a series of bonus videos for Vanity. Hosted by sexologist Jaiya, author of Blow Each Other Away and a Club CalExotics Expert Sexpert, the videos delve how to use the products. All videos can be found at Jopen.com on the individual product's page, or on JOPEN's YouTube Channel.

 
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