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October 16, 2014

Baci Lingerie Reports Successful Showing at eroFame

VAN NUYS—Baci Lingerie has returned from a successful showing at eroFame last week in Hannover, Germany. Taking place at the Hanover Fair and Expo Playgrounds from October 8- 10, eroFame is the essential international B2B trade show for all that is erotic and sensual. Baci’s Sales Director Helle Panzieri said, “Though it was the last stop on Baci’s 2014 trade show tour, eroFame in Hannover was one of the most productive. We enjoyed great movement in planning marketing and promotional strategies with our current partners, in addition to forging exciting new connections for upcoming partnerships, strengthening our international presence and reach around the world.” Baci Lingerie kicked off 2014’s busy trade show tour with the Spring International Lingerie Show (ILS) in Las Vegas back in March, quickly moving on to the Erotic Trade Only (ETO) Show in the UK, the ANME Founders Show in Los Angeles, CurveNY in New York City, CurveLV in Las Vegas, the Fall ILS in Las Vegas and finally, eroFame in Hannover, Germany. “The inclusion of sales plan-o-grams in the design and layout of our show booth made a real impact at eroFame,” Panzieri said. “These visual merchandising tools brought to life the vision of Baci Lingerie as a fixture in a retail setting, and that experience will fortify our approach in exhibitions to come.” Baci Lingerie owner Frank Koretsky said, “We all had an absolute blast at Oktoberfest and were able to get to know our new and old friends even better in a relaxed atmosphere. eroFame was the perfect conclusion to 2014’s aggressive trade show tour, and we bask in the afterglow of an extremely successful showing in Hannover.” For more information about becoming an exclusive Baci Lingerie trade partner for your region, please contact Helle Panzieri via helle@baci.com or (818) 783-6300. For general inquires about Baci Lingerie, email info@baci.com.

 
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