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October 17, 2013

Mainstream Men’s Publications Embrace Jimmyjane’s Hello Touch

SAN FRANCISCO—Jimmyjane’s Hello Touch vibrator has been featured in several mainstream publications recently, including Men’s Health and GQ Magazine, which both featured the unique item in their October issues. In Men’s Health they announced Hello Touch is the “Best New Sex Toy” in their 2013 Sex Awards, alongside Jimmyjane’s Afterglow Natural Massage Oil Candle, which won “Hottest Sex Accessory.” Hello Touch also appeared in GQ Magazine’s October Issue. The feature article encourages men to overcome their fear of using a sex toy with a partner stating, “That first time with the [Jimmyjane] vibrator wasn't just some of the best sex we'd ever had; it was some of the best I'd ever had.” Hello Touch also broke new ground this month when it was the first vibrator to appear on prestigious tech site All Things D. Adding to previous exposure in The Today Show, The Rachael Ray Show, The London Times, NY Post, Harper’s Bazaar and International Business Times, Hello Touch vibrator is quickly becoming a new “must-have” item for couples.   Men’s publications have embraced Jimmyjane’s Hello Touch wearable vibrator because it successfully targets the growing couples market for vibrators and is medically endorsed for prostate stimulation. Studies show that of the 52 percent of American women who have tried a vibrator, 78 percent of them used one with a partner. Hello Touch is ideal for use during foreplay, which 60 percent of women report as their favorite part of the sexual experience and necessary for reaching orgasm. Because of Jimmyjane’s quality products, approachable design aesthetic, and technology innovation to enhance the user experience, they are changing the public perception on vibrators. Hello Touch, which is non-phallic and worn on the hand, has been embraced by the technology community as part of the wearable tech trend. The vibrator was the focus of a Jimmyjane brand profile on prestigious tech site, All Things D, following in the footsteps of Apple, Microsoft and Samsung. The article highlighted how Jimmyjane is enhancing consumers’ lives with this growing niche area of technology—sex tech. Jimmyjane has led the sex toy category, which was once taboo to mainstream crossover. Vibrators are now recognized as an important tool to help couples experience a more positive sex life, an important part of an overall healthy lifestyle.  Hello Touch features a pair of ultra-compact Vibration Pods, each enclosed in a supple silicone finger pad. It offers more than three times the power of other fingertip vibrators in less than one third the size. Unlike other fingertip vibrators, it’s perfect for internal or external stimulation. It allows the consumer to touch and move as they normally would, now with added sensations. For more information, visit Jimmyjane.com.

 
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