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December 21, 2012

Sportsheets Revamps Signature Premium Collection w/ New Luxurious Look

HUNTINGTON BEACH, Calif.—Sportsheets is proud to debut a brand new look for its signature Sportsheets Premium collection featuring matte packaging with spot gloss on the product, gold foil accents, and dynamic product photography. This new luxurious look illustrates the quality and refinement that has made Sportsheets Premium brand restraints, strap-on harnesses, positioning tools and accessories award-winning retail mainstays for 20 years. Sportsheets Premium packaging now features matte color palates with polished gold foil inlays, glossy accents, a QR code, and a specially written erotic story introducing the product in a starring role. Each box also features tasteful photography presenting and demonstrating each item with attractive, yet approachable, models and exudes an air of sophistication in every retail shopping environment. “We were inspired to give our Sportsheets Premium collection a luxurious makeover in order to further convey the brand’s high quality and superior construction from a retail display standpoint,” Sportsheets President Julie Stewart said. “With just one look shoppers can recognize Sportsheets Premium products as a superior product line and a step above our price-savvy Sex & Mischief collection. This new packaging and our new plan-o-gram options are designed to make a lasting impression and create a memorable shopping experience that will inspire repeat business.” The new Sportsheets Premium packaging and matching strap-on and restraint plan-o-grams will be available to all retail customers Feb. 1. For ordering information, email info@sportsheets.com, or call (800) 962-4606. For more information about Sportsheets, visit Sportsheets.com.

 
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