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October 24, 2012

DeclineCash's Cash Payment Option Improves Joins

CLEVELAND, Ohio — All merchants have declined credit cards, but now there's a simple and effective solution to capture those lost joins. Once integrated, DeclineCash is positioned at the end of the cascade. If a credit card is declined, the customer is offered the option to pay using real cash at a local retailer. Your business could increase five percent from the customers who previously were leaving your site because of a declined credit card.  The cash payment option is currently operating in the U.S. and the emerging markets of Russia and Brazil; Canada will be added next.  Customers actually pay cash at over 700,000 payment centers worldwide. “Customers actually pay with cash, gaining immediate access with no refunds or chargebacks possible to the merchant," said JoeD of DeclineCash. "This cash payment option is not a prepaid card or eWallet scheme, but a really novel new method, and the real innovation was programming the cash option for cascade billing so merchants could ‘decline-to-cash.’  It has been wildly successful because merchants realize, 'Why wouldn’t they do it?'" For merchants selling high-cost or hard goods, including cam sites, where chargebacks can produce a devastating result, they too can choose to offer the standard pay-with-cash option by simply placing a “Pay-with-Cash” button on their checkout page.  Subscription merchants are offering extended access to members’ areas and adapting pricing to match.  What percentage of your transactions are declined?  Utilizing the pay-with-cash option, merchants can convert credit card declines into paying customers at the same cost as processing a credit card. The process is incredibly simple; the user enters their postal code to identify the most convenient payment center, a payment slip is generated, the user takes the payment slip to the store or kiosk to pay, and then they have instant access.  It is an easy option for those who do not have a credit card, are afraid to use their cards online, as well as for those who do not want to share personal financial information with a website.  A percentage of global traffic is going to appreciate the non-card payment option of paying with cash, and a motivated buyer whose card is declined will complete a cash transaction. For more information, go here or contact JoeD at joed@declinecash.com.

 
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