Baci Lingerie Revamps Sales Team, Improves Service

SHERMAN OAKS, Calif.—In the wake of expanding its White Label collection and on the eve of next month's ANME trade show, Baci Lingerie has revamped its sales team. Baci reports that the group of sales veterans, hailing from internationally known clothing retailers and distributors, has been equipped with extensive product knowledge and training in how to use Baci’s display system to maximize sales. The company is encouraging consumers and retailers to get to know the sales representatives through social media. Members of the team will be profiled regularly, and visitors to Baci’s social media sites can take advantage of opportunities to win prizes from all the Baci lines. Baci can be found on Twitter (@BaciKiss) and Facebook (Facebook.com/BaciBrandUSAFanPage). “There’s always more to learn,” said Baci Lingerie USA National Sales Director Alicia Sinclair.  “It’s with this in mind that our sales team prides itself on continual improvement. As Baci’s lines expand, it’s our job to keep up with the newest fashions and share them with retailers. We’re also constantly staying up to date on market research and consumer studies, so we can help produce increased visibility and sales.” Working directly under Sinclair are Baci sales reps Tori Mazakas, Jessica Luna, Nancy Levine, Joe Sternberg, Jim Davis and Dev Steiger. To schedule a phone call with a representative of the Baci sales force—with team members available around the clock—email sales@bacilingerieusa.com. Sales Coordinator Tori Mazakas said, “Our sales team is always available to discuss the elegant new styles releasing from Baci. It’s important to believe in the produce you sell, and we are all Baci enthusiasts. We hope our passion for Baci carries over into each of our sales calls, so retailers and customers become equally enthusiastic.” Baci recently announced the expansion of its White Label collection of lingerie. The moderately priced White Label appeals to a woman’s playful, seductive side. In turn, the Black Label collection is more refined, though also sensual and alluring. Baci also offers various lines of easy-to-apply fashion eyelashes, ranging from natural-looking lash enhancers to flamboyant feathered creations. Eyelash sub-collections include Natural Look, Starlight Edition, Magic Colors, Glamour, and Paradise Dreams. The lash collection was showcased this month at an event co-sponsored by Baci and California Exotic Novelties that brought adult stars Belladonna, Joanna Angel and Phil Varone to the Déjà Vu Adult Emporium. Click here to see photographs from the event. Coming in July will be Baci’s Dreams collection of bedroom costumes, designed for shoppers looking to spice up their love lives with some role-playing. Many uniforms have been playfully reinvented for the Dreams collection, including nurses, schoolgirls, flight attendants and cops. Retailers attending the ANME Founders Show—taking place July 14-16 in Burbank, Calif.—are invited to stop by Booth 121 in the City Ball Room to see Baci’s new wearables. To book an appointment, retailers may contact their Baci representative directly or emailinfo@bacilingerieusa.com. Photo by Lee Austin/EMMreport.com