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June 10, 2011

CalExotics Lights Up the Night with Craze

CHINO, Calif.—California Exotic Novelties introduces Craze—adorable massagers in a variety of bright, pretty colors. Craze is packaged in a party-themed acetate box that is designed to capture attention on the retail level. Craze is available in two different shapes, the Craze Cutie and the Craze Curvy Massagers. Cutie has a rounded, bulbous head while Curvy is slightly angled for G-spot exploration. They are both ergonomically shaped and feature a soft, luminous tip that lights up the night. "The luminous tip is a distinguishing feature that makes Craze the life of the party. Super female-friendly and priced right, it is sure to be a great seller," said Jackie White, vice president of sales for California Exotic Novelties. The Craze massager is made out of soft TPR which is designed to feel luxurious against the skin. It also has an instant on/off switch so the user stays in control. It has seven functions of vibration, pulsation, and escalation, plus EZ touch control. "We wanted to create a product that screamed 'Here's the party!'" said Al Bloom, director of marketing for California Exotics. "Craze does just that. The packaging is my favorite. The colors command attention at the retail level and the luminous tip creates a whole new level of intimate play when the lights go out." In addition to colorful packaging the Craze Massagers come in a variety of colors. Craze Cutie Massagers are available in purple, orange, and blue. Craze Curvy comes in green, pink and yellow. Susan Colvin, president and CEO of California Exotics remarked, "We're confident Craze will be all the rage. We were the first to introduce feminine colors to the sex toy market many years ago and know that colorful, fun, female-focused products like Craze will always be in high demand." Craze is in stock now and available to order from your California Exotics account executive or your distributor. For more information, visit CalExotics.com.

 
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