STEME Brings International Flair to ANE with Toyfriend, Fun Factory

PASADENA, Calif.—The AVN Novelty Expo is the industry's premier B2B event bringing together qualified volume buyers with manufacturers of pleasure and novelty products. ANE attracts cutting-edge exhibitors and buyers ranging from large distributors and retailers to smaller high-end boutiques. Exhibitors and attendees alike have come to recognize ANE as the innovative leader, featuring the right mix of products and people to stimulate business. No other event draws such diverse buyers or showcases more unique products. This summer ANE will feature a broad exhibitor base and product mix encompassing many international brands, including Toyfriend from Sweden and Fun Factory from Germany. “ Toyfriend will be showcasing their Extended Toyfriend Line featuring the always fun Bossy Toyfriend while Fun Factory will be ‘loving you’ with their new product the YOOO (You) which are products that we feel showcase innovation, style and lots of fun” said Shaye Saldana, founder of STEME, the company that handles brand management, merchandising and sales training for the manufacturers in the Americas and Canada. “These are two design-driven companies, and the AVN Novelty Expo is the perfect place for them to promote the products to existing and emerging markets,” he continued. “This ANE in particular is a much more international show, with buyers coming from those emerging markets in Europe, South America and other regions which have always been on the radar for these quality and innovative brands.” Saldana said both companies believe it’s important to support many trade shows, but chose to attend ANE because of the world exposure the show can provide. “Between the international buyers, the coverage in the magazine and on the website and the email blasts, it all adds up for great exposure,” he said. For more information on the brands, visit Toyfriend.us or FunFactory.de. For more information on AVN Novelty Expo, or to register to attend, visit AVNNoveltyExpo.com.