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February 07, 2011

Je Joue Launches Point-of-Sale Promotion to Honor Valentine’s Day

LONDON—Innovative luxury sex toy brand Je Joue has put together a unique point-of-sale campaign to help retailers spread the love and show how each item in Je Joue’s range—the SaSi, G-Ki, Ami and MiMi—can make every day Valentine’s Day. The “Gift of Discovery” campaign celebrates the innovative approach Je Joue takes with its product line from design to merchandising, offering retailers online and on the street a sales promotion to highlight each toy’s unique purpose. “The Gift That Goes Down Well”: The SaSi oral sex simulator offers the closest sensation to the tip of the tongue with a vibrating, pulsation and rotating nub that glides across the skin like silk. “The Gift That Hits the Spot”: The G-Ki is the “key” to her G-spot with a customizable adjustable joint that allows the user to angle the vibrator to her specific measurements. Use exclusively on the G-spot or shape it for simultaneous stimulation with the clitoris for an especially intense orgasm that will make quite an impression. “The Gift That She Won’t Let Go”: The Ami progressive Kegel exercise system strengthens the pubococcygeus (aka PC) muscles to improve personal pleasure and fortify female function with three different sized weights. Each squeeze of the Ami brings her that much closer to heightened sexual pleasure, along with other enhanced health benefits. “The Gift That Proves Size Isn’t Everything”: The MiMi is an elegantly petite pebble-style massager featuring five versatile vibration speeds and functions, ergonomically placed controls, and a distinctly cute shape that makes her the perfect toy for first-timers, couples and solo-play pros alike. Je Joue’s toys were designed to help people of all sexual lifestyles and levels to explore and discover more about their bodies and the pleasure they can feel—what better way to embark on the intimate adventure than with a sensual gift that keeps on giving? Each product’s Valentine’s Day slogan is elegantly printed on pop-up signs in pink cursive with matching web banners available for stores with an online component. These pre-designed merchandising tools were inspired by Je Joue’s personal relationship with its devoted retail supporters. “Je Joue prides itself on our special one-on-one rapport with the retail store owners, managers and staff who stand by the brand and our innovative take on sex toy design and education,” said Alicia Relles, Je Joue’s North America sales and marketing manager. “This promotion celebrates what makes every Je Joue accessory a fun and effective way to make every day feel like Valentine’s Day, and gives retail stores custom sales tools to help them spread the message.” Je Joue’s “Gift of Discovery” pop-up signage and corresponding web banners are available now but in limited quantities. Email Relles at usasales@jejoue.com to reserve yours today. Je Joue designs, produces and distributes some of the finest products in the industry. Ergonomic, beautiful and intimately innovative, Je Joue’s sex toys are made to inspire individuals and partners looking to discover new sensual experiences. Founded in 2008 with the SaSi, a toy created to offer the closest sensation to that of the tip of the tongue, Je Joue next released the G-Ki G-spot stimulator featuring bendable joints for customizable vibration followed by the Ami kegel weight system and the MiMi pebble massager. The products’ luxurious construction and design details offer one-of-a-kind personalized products made with the highest quality, safest materials used with style, form and function in mind. For more information, visit JeJoue.com.

 
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